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Anuj Dagar – Digital Consultant & Founder of Luminary Software


Digital Consultant & Founder

Anuj Dagar

I founded Luminary Software to help local business owners grow with websites that attract leads, smart SEO strategies, and online marketing that works. My focus is making your digital presence deliver real results while you focus on running your business.

Talk to Anuj About Your Business
Luminary Software Founder Anuj Dagar

About Me

I’m a technical expert with a results-first mindset. Before starting my own company in 2012, I worked with Morgan Stanley and Barclays Bank in the UK, gaining hands-on experience with large-scale digital projects and corporate strategy. I was Prince2 certified and have been recognized by Expertise.com for excellence in digital marketing and web design.



I believe a strong digital strategy starts with solid SEO, clean website architecture, and content that speaks to real people. On top of this, I layer modern tools like Generative Engine Optimization (GEO) to keep businesses ahead in AI-driven search results.



Over the years, I’ve founded and run multiple ventures:




  • Luminary Software Corporation, Canada (Present) – our main agency, delivering custom web development, SEO, and digital marketing services to individuals, small and medium businesses, and white-label solutions for over 10 agencies in the US and Canada.

  • Luminary Software, LLC, USA (2021–Present) – providing custom web development, SEO, and digital marketing solutions for global clients.

  • Attune Events (2015–2018): An event registration platform that sold over 50,000 tickets.

  • Digital Marketing Agencies in the UK and Canada (2015–2018): While no longer operational, many of those clients still work with me through Luminary Software.


Philosophy

"Marketing should be human, measurable, and clear. My focus is helping businesses grow sustainably by connecting the right customers with the right solutions at the right time." Fun fact: I still remember my very first client back in 2012 — a small local business that taught me the foundations of results-driven digital marketing.


Education


Master of Business Administration and Management, University of Strathclyde, UK (2007–2008)





Bachelor of Technology (BTech) – Chandigarh, India



Services & Expertise

Web Design & Development

We create custom PHP and WordPress websites optimized for conversions, delivering solutions to direct clients and agencies via white-label services.

SEO & GEO

I combine traditional search engine optimization with AI-driven Generative Engine Optimization for long-term digital visibility.

Digital Marketing Strategy

From content creation to social media campaigns, I design strategies that focus on measurable results.

Local & Global Business Consulting

I help small, medium, and enterprise clients scale digitally with tailored growth strategies.

Notable Clients & Achievements

Delivered over 2,000 websites globally since 2012



Trusted by 10+ US and Canadian agencies for white-label SEO and web development


Articles by Me

View ALL
GEO for Local Businesses

GEO for Local Businesses: How Generative Engine Optimization Gets You Recommended by AI

View Blog
How to Scale Your Digital Agency Without Hiring an Army

How to Scale Your Digital Agency Without Hiring an Army

View Blog

Contact

I can help your business with custom web solutions, AI-driven digital marketing, and SEO strategies. Reach out to discuss how we can grow your online presence together.


FAQs

Who is Anuj Dagar?

Anuj Dagar is the founder and digital consultant at Luminary Software, a Canadian web design and digital marketing agency. He helps businesses grow through high-converting websites, smart SEO, and results-driven online strategies.

What services does he offer?

His services include custom web design and development, SEO and Generative Engine Optimization (GEO), digital marketing strategy, and local/global business consulting. Solutions are delivered directly to clients and through white-label partnerships with agencies.

What industries does he work with?

The agency works with a wide range of industries, including small and medium businesses, agencies, e-commerce, professional services, and enterprise clients seeking digital growth.

Has he written any articles or guides?

Yes, Anuj has authored articles such as “How to Scale Your Digital Agency Without Hiring an Army” and “GEO for Local Businesses”, sharing insights on web growth and AI-driven marketing strategies.